No. 1: Leave your expectations and stereotypes at the unclaimed baggage counter. Better yet, dump them in the non-recyclables bin before passing through security. Because if you arrive at a destination with some vague notion of authenticity in mind, it’s quite likely that your departure will be blanketed by a dark cloud of disappointment.
Unfulfilled expectations always suck, but they can be painfully brutal when you’re traveling. One brief vignette as a case in point:
I was sitting at a restaurant waiting for a glass of a local wine described as ‘Good for Men’ when a group of half a dozen twenty-something American English-speaking travelers entered. They hastily claimed two tables, spread out and sat down.
“Sapa is bullshit, man,” one said as he leafed through the extensive wine list. “This isn’t Vietnam. There’s nothing authentic about this place. What a FREAK-in’ joke.”
Sapa is northern Vietnam’s thriving gateway town for day trips and overnight treks into the area’s highlands and visits to its remote mountain ethnic communities. They had just returned from a trek to the summit of the 3,148m high Phang Xi Pang, the country’s highest mountain, and were clearly disappointed that Sapa fell short of their preconceived notions of precisely what a 21st Century Vietnamese highland tourist town should be.
A friend agreed. “Yeah, this just isn’t real,” he said. “Totally sucks.” A few moments later he connected to the restaurant’s free wifi and began tapping on his iPhone in search of a proxy server so he could break through Vietnam’s Facebook block and tell his friends just how unreal and sucky Sapa was.
Just as his medium rare Australian strip steak and small Chef’s salad –light dressing on the side—arrived so did success. “Ha! I got through.”
So by allowing themselves to confuse modernity with their personal notions of what was authentic, they ruined what should have simply been a memorable once-in-a-lifetime experience in a strikingly beautiful corner of the planet. I can only hope that broadcasting his disappointment via FB helped him reach some closure.
No. 1 above is the only one that really matters, but since blog readers like lists, here are a five more ways to help you have an authentic experience, in no particular order:
- In cities, check out immigrant neighborhoods. The best meal I ever had in Brussels was at a modest family-run west African place with the finest juke box on the planet. Brussels is one of the most cosmopolitan cities in the world. This meal was a helluva lot more authentic than the dime-a-dozen over-priced mussels joints near the Grand Place.
- Go to a local dive bar. The kind you wouldn’t go to at home and preferably one that doesn’t sell t-shirts. Although those are authentic, too.
- Don’t go to malls. Not because they’re not authentic. Just because you shouldn’t. And
- Sharpen your senses. Free them to work over-time. Taste the dust. Smell the diesel.
Ignore the marketing hype. It’s all Authentic. Let your mind be blown.
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If you haven’t guessed,
A is for Authenticity
in the Blogging From A to Z Challenge 2012.
Check out more participants here.
My explanation for this is here. Previous posts about Vietnam are here.

Great attitude and an important reminder to anyone traveling or just popping into a new place (new to them). People tend to be bad about preconceived notions, and I think a lot is missed when you have them, whether in travel or something else.
Aside from that, I’m your co-host for the A-to-Z! If you didn’t get an email from me the other day, it may have gone in your spam box. Please feel free to contact me via my profile or reply to that email if you need anything or have any questions.
Shannon at The Warrior Muse, co-host of the 2012 #atozchallenge! Twitter: @AprilA2Z
Thanks, Shannon. No didn’t receive it, but no worries. All is under control. I think.
Cheers,
Bob